Keith Hawes

Chief Operating Officer Magma Group


Keith’s automotive career spans over 35 years, spent mainly in fleet and corporate sales. Starting out at Ford Motor Company, Keith Hawes worked in management for Ford of Britain and Ford of Europe sales and marketing.

He then joined Renault UK where he became Regional Sales Director and later Director of Franchising and Dealer Development. He was subsequently appointed to the UK Board as Director, Fleet, Commercial Vehicle Sales and Re-marketing Operations – a position he held for 12 years. During this time Keith took Renault to third position in the Fleet and LCV market.

Prior to his arrival at Magma Keith was a key member of The Renault International Fleet Forum in assisting implementation of best practice globally.

Keith came to Magma in 2010.